{"id":1684,"date":"2025-12-11T00:00:56","date_gmt":"2025-12-10T22:00:56","guid":{"rendered":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/?p=1684"},"modified":"2026-04-27T15:47:56","modified_gmt":"2026-04-27T13:47:56","slug":"funcio-directiva","status":"publish","type":"post","link":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/funcio-directiva\/","title":{"rendered":"Funci\u00f3 Directiva"},"content":{"rendered":"\n<p>En aquest cicle s&#8217;aborden les habilitats i compet\u00e8ncies clau de la funci\u00f3 directiva, aix\u00ed com els principals reptes que afronten les organitzacions en entorns complexos i canviants. Mitjan\u00e7ant casos pr\u00e0ctics i experi\u00e8ncies de directius, es treballen \u00e0mbits fonamentals de la direcci\u00f3 estrat\u00e8gica. El seu objectiu \u00e9s oferir una visi\u00f3 aplicada, rigorosa i alineada amb la realitat empresarial, contribuint al desenvolupament d\u2019habilitats directives.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Nauterra: Estrategia de crecimiento<\/em><br><strong>Luis Calvo<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/luis-c-0344819\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Non-executive director de Nauterra<\/p>\n<cite>11 de desembre de 2025<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>T\u00e8cniques i estrat\u00e8gies de negociaci\u00f3 per aconseguir m\u00e9s amb menys<\/em><br><strong>Javier Aguilar<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/javieraguilar\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Chief Growth Officier at VMI Spain i CEO KingClient Saud\u00ed VML<\/p>\n<cite>11 de desembre de 2025<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Comunicaci\u00f3 i relaci\u00f3 amb accionistes i inversors<\/em><br><strong>Lluc Sas<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/lluc-sas-cfa-13780b20\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Head of Shareholder and Investor Relations del Banc de Sabadell<\/p>\n<cite>4 de desembre de 2025<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Bones pr\u00e0ctiques en la relaci\u00f3 client-prove\u00efdor en la prestaci\u00f3 de serveis de consultoria<\/em><br><strong>Julio P\u00e9rez<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/julioperezortega\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Consultor s\u00e8nior associat a Cegos<\/p>\n<cite>26 de novembre de 2025<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Les quatre disciplines pel domini i la millora dels processos<\/em><br><strong>Julio P\u00e9rez<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/julioperezortega\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Consultor s\u00e8nior associat a Cegos<\/p>\n<cite>13 de novembre de 2025<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Managerial Communication<\/em> <br><strong>Rosal\u00eda Gallo<\/strong> <br>Professora del Dept. d\u2019Empresa de la UAB<\/p>\n<cite>Octubre &#8211; Novembre 2025<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Planificaci\u00f3 Estrat\u00e8gica d\u2019Esdeveniments Esportius. La Copa del Rei de B\u00e0squet<\/em><br><strong>Gerard Freixa<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/gfreixa\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Consultor d\u2019organitzacions esportives<\/p>\n<cite>29 de setembre de 2025<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>L\u2019Estructura professional als EUA. Principals difer\u00e8ncies amb Europa&nbsp;&nbsp;<\/em><br><strong>Gerard Freixa<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/gfreixa\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Consultor d\u2019organitzacions esportives<\/p>\n<cite>29 de setembre de 2025<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Esport professional a Espanya. Organitzaci\u00f3 i Estructura Econ\u00f2mica<\/em><br><strong>Gerard Freixa<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/gfreixa\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Consultor d\u2019organitzacions esportives<\/p>\n<cite>8 de setembre de 2025<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Porsche Barcelona Milestones<\/em> <br><strong>Jos\u00e9 Velasco<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/jose-velasco-porsche\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>General Manager de Centre Porsche Barcelona<\/p>\n<cite>13 de desembre de 2024<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Fiscalitat Empresarial. Introducci\u00f3 a les principals obligacions tribut\u00e0ries de les societats mercantils. Una visi\u00f3 pr\u00e0ctica<\/em> <br><strong>Jos\u00e9 Manuel Aguilar<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/jos%C3%A9-manuel-aguilar-rodr%C3%ADguez-10683b15\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Professor de la UAB<\/p>\n<cite>Novembre 2024<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Esport professional a Espanya. Organitzaci\u00f3 i Estructura Econ\u00f2mica<\/em> <br><strong>Gerard Freixa<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/gfreixa\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Consultor d\u2019organitzacions esportives<\/p>\n<cite>Octubre 2024<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Esport professional a Espanya. Organitzaci\u00f3 i Estructura Econ\u00f2mica<\/em> <br><strong>Gerard Freixa<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/gfreixa\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Consultor d\u2019organitzacions esportives<\/p>\n<cite>Octubre 2023<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Managerial Communication<\/em> <br><strong>Rosal\u00eda Gallo<\/strong><br>Professora del Dept. d\u2019Empresa de la UAB<\/p>\n<cite>Setembre 2023<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Fiscalitat Empresarial. Introducci\u00f3 a les principals obligacions tribut\u00e0ries de les societats mercantils. Una visi\u00f3 pr\u00e0ctica<\/em> <br><strong>Jos\u00e9 Manuel Aguilar<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/jos%C3%A9-manuel-aguilar-rodr%C3%ADguez-10683b15\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Professor de la UAB<\/p>\n<cite>Setembre 2023<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Compet\u00e8ncies Directives<\/em> <br><strong>Carlos Guallarte<\/strong><br>Professor de la UAB i director del PUE<\/p>\n<cite>5 de setembre de 2023<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Managerial Communication<\/em> <br><strong>Rosal\u00eda Gallo<\/strong><br>Professora del Dept. d&#8217;Empresa de la UAB<\/p>\n<cite>Curs. Juny 2023<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Esport professional a Espanya. Organitzaci\u00f3 i Estructura Econ\u00f2mica<\/em> <br><strong>Gerard Freixa<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/gfreixa\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Consultor d&#8217;organitzacions esportives<\/p>\n<cite>Curs. Juny 2023<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Habilitats comercials i experi\u00e8ncia de client<\/em> <br><strong>Llu\u00eds Bernab\u00e9<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/lluisbernabe\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Professor del Dept. d&#8217;Empresa de la UAB<\/p>\n<cite>Curs. Juny 2023<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Esport professional a Espanya. <\/em> <br><strong>Gerard Freixa<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/gfreixa\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Consultor d&#8217;organitzacions esportives<\/p>\n<cite>21 de febrer 2023<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Comunicaci\u00f3 i relaci\u00f3 amb accionistes i inversors<\/em>. <em>33a promoci\u00f3<\/em>.<br><strong>Lluc Sas<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/lluc-sas-cfa-13780b20\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Head of Shareholder and Investor Relations del Banc Sabadell<\/p>\n<cite>8 de febrer 2023<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Comunicaci\u00f3 i relaci\u00f3 amb accionistes i inversors<\/em>. <em>32a promoci\u00f3<\/em>.<br><strong>Lluc Sas<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/lluc-sas-cfa-13780b20\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Head of Shareholder and Investor Relations del Banc Sabadell<\/p>\n<cite>28 de novembre 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Nunca dejes de aprender<\/em><br><strong>Gabriel Masfurroll<\/strong> <br>President del Consell Social de la UAB i empresari<\/p>\n<cite>14 de novembre de 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Estrategias para hablar en p\u00fablico<\/em><br><strong>Santiago Tejedor<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/tejedor\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Professor del Dept. de Periodisme i Comunicaci\u00f3 de la UAB<\/p>\n<cite>Curs. Novembre 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Herramientas digitales para comunicar en la empresa<\/em><br><strong>Santiago Tejedor<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/tejedor\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Professor del Dept. de Periodisme i Comunicaci\u00f3 de la UAB<\/p>\n<cite>Curs. Octubre 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em><em>Storytelling 3.0: C\u00f3mo tu empresa cuenta \u201csu\u201d historia<\/em><\/em><br><strong>Santiago Tejedor<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/tejedor\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Professor del Dept. de Periodisme i Comunicaci\u00f3 de la UAB<\/p>\n<cite>Taller. 4 d&#8217;octubre de 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Noves tend\u00e8ncies en la governan\u00e7a empresarial<\/em><br><strong>Ricard Frigola<\/strong> <br>Coordinador del Consell i director de Relacions Institucionals d&#8217;AGBAR<\/p>\n<cite>10 d&#8217;octubre de 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em><em>La paradoja de la elecci\u00f3n<\/em><\/em><br><strong>Gabriel Izard<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/gaizard\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Professor del Dept. d&#8217;Empresa de la UAB<\/p>\n<cite>3 d&#8217;octubre de 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Models de Negoci<\/em><br><strong>Carlos Guallarte<\/strong> <br>Professor del Dept. d&#8217;Empresa de la UAB i director del PUE<\/p>\n<cite>7 de setembre de 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>\u00bfExiste la burgues\u00eda catalana?<\/em><br><strong>Manuel P\u00e9rez Arias<\/strong> <br>Sots-director de La Vanguardia<\/p>\n<cite>19 de setembre de 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Compet\u00e8ncies directives<\/em><br><strong>Carlos Guallarte<\/strong> <br>Professor del Dept. d&#8217;Empresa de la UAB i director del PUE<\/p>\n<cite>5 de setembre de 2022<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Comunicaci\u00f3 efectiva: estrat\u00e8gies oratories, eines i storytelling<\/em><br><strong>Santiago Tejedor<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/tejedor\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Professor del Dept. de Periodisme i Comunicaci\u00f3 de la UAB<\/p>\n<cite>Curs. Novembre 2021<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Empresa i Moda<\/em><br><strong>Vicente Bernal<\/strong> <br>Secot<\/p>\n<cite>29 de novembre de 2021<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Comunicaci\u00f3n y Marketing<\/em><br><strong>Ricardo Mollet<\/strong> <br>Secot<\/p>\n<cite>15 de novembre de 2021<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Managerial Communication<\/em><br><strong>Rosal\u00eda Gallo<\/strong> <br>Professora del Dept. d&#8217;Empresa de la UAB<\/p>\n<cite>Curs. Setembre 2021<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>Habilitats comercials i experi\u00e8ncia de client<\/em><br><strong>Llu\u00eds Bernab\u00e9<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/lluisbernabe\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"209\" class=\"wp-image-1651\" style=\"width: 25px\" src=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png\" alt=\"\" srcset=\"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2.png 208w, https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-content\/uploads\/sites\/77\/2026\/04\/Linkedin-2-150x150.png 150w\" sizes=\"auto, (max-width: 208px) 100vw, 208px\" \/><\/a><br>Professor del Dept. d&#8217;Empresa de la UAB<\/p>\n<cite>Curs. Setembre 2021<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En aquest cicle s&#8217;aborden<br \/>\n les habilitats i compet\u00e8ncies clau de la funci\u00f3 directiva, aix\u00ed com els principals reptes que afronten les organitzacions en entorns complexos i canviants. Mitjan\u00e7ant casos pr\u00e0ctics i experi\u00e8ncies de directius, es treballen \u00e0mbits fonamentals de la direcci\u00f3 estrat\u00e8gica. El seu objectiu \u00e9s oferir una visi\u00f3 aplicada, rigorosa i alineada amb la realitat empresarial, contribuint al desenvolupament d\u2019habilitats directives&#8230;<\/p>\n","protected":false},"author":77,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-1684","post","type-post","status-publish","format-standard","hentry","category-esdeveniments"],"_links":{"self":[{"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/posts\/1684","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/comments?post=1684"}],"version-history":[{"count":10,"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/posts\/1684\/revisions"}],"predecessor-version":[{"id":1786,"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/posts\/1684\/revisions\/1786"}],"wp:attachment":[{"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/media?parent=1684"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/categories?post=1684"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webs.uab.cat\/programa-universitat-empresa\/wp-json\/wp\/v2\/tags?post=1684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}